Today was the first time that I looked at the ITV site for a while, as I had heard on Virgin Radio that the next series of Heartbeat was starting tonight.
ITV are now using Microsoft’s Silverlight to allow cross-platform multimedia support. This is different from the BBC’s iPlayer, as the BBC iPlayer uses Adobe’s Flash player.
It now means that I no longer run Mac OS X without Microsoft software installed on it.
Have a look at Moonlight, http://www.mono-project.com/Moonlight, but I fear there’s no browser plugin for OSX yet.